In 2004, still named “Adirondack Rubber Products” we started providing rubber flooring to Planet Fitness franchisees with a focus on delivering the best possible products & services. We became a preferred vendor for PF and scaled our business as they grew.

We rebranded to Adirondack Direct and evolved our focus. While keeping our foundations of installation and hardware strong we began to research and develop new technologies to better serve our customers. Throughout this evolution we’ve remained dedicated to quality, creativity, and customer service. That dedication has helped us develop a turn-key solution for each one of our products and services. Creating a simple and unified experience from the initial quote through delivery.

Our diverse product line includes: surveillance & 24/7 monitoring, digital signage, audio systems, music licensing, installation products & services, and custom flooring. We follow up each product and service with exceptional customer support every step of the way.



  • Turn-key coordination

  • Industry leaders

  • Setting the standards

  • Cost effective premium solutions

  • Preferred vendor for Planet Fitness since 2004

  • Our products are in over 800 Planet Fitness locations

  • Exceptional customer support start to finish and beyond